Today I attended the FutureGov meets Measurement Camp session held at Edelman in Victoria. It was a mix of some of the usual (and always pleasant to see) faces and a lot of faces I didn’t recognise – always a bonus! And Edelman provided a pleasant space and plenty of tea and coffee to keep us going.
The first 2/3 of the afternoon was a mix of talks given by Dominic Campbell of FutureGov, Will McInnis of Nixon McInnes, Steph Gray of BIS and Ingrid Koelher of IDeA. There were also the obligatory sponsorship presentations by Lithium showing off their Social CRM suite and Brandwatch who gave an interesting intro to their Council Monitor beta. Certainly I could see the nodding heads of interest from several Local Authorities who were present.